Profitable growth with realigned plastics business
BASF aims to continue growing faster than the market with its downstream plastics, as well as large-volume monomers and commodity polymers. By bundling all specialty polymers in the newly created performance materials division, the company has further strengthened its focus on the needs of its customers.
Wind energy is one area of focus in entering new growth markets. Another area of expansion is the biopolymers business. In cooperation with TÜV SÜD, BASF has developed a process for flexible use of renewable raw materials in its Production Verbund with a methodology for allocating renewable feedstock to selected certified sales products.
“The bundling of product groups with the same business model – downstream specialty plastics on the one hand and large volume basic products on the other – will help BASF to better focus on meeting customers’ needs and operational excellence,” said Dr. Martin Brudermüller, Vice Chairman of the Board of Executive Directors of BASF.
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