Asahi Kasei Chemicals Groundbreaking for Solution SBR Plant in Singapore
Asahi Kasei Chemicals held a groundbreaking ceremony on June 22, 2011, in Jurong Island, Singapore, for the first phase of construction of a new plant to produce solution-polymerized styrene-butadiene rubber (S-SBR).
The ceremony was attended by some 100 guests including eminent persons such as Mr. Leo Yip Seng Cheong, Chairman of the Singapore Economic Development Board (EDB) and Mr. Yoichi Suzuki, Japanese Ambassador to Singapore, as well as by Mr. Taketsugu Fujiwara, President of Asahi Kasei Corp.
S-SBR is a synthetic rubber which enables the production of tires that provide greater fuel efficiency while maintaining safety performance. With tightening environmental regulations and heightening environmental awareness, demand for high-performance tires which provide improved fuel efficiency is growing throughout the world - and demand for S-SBR which is therefore growing briskly. At the same time, the overall market for tire rubber in Asia is expanding as rapid motorization continues and tire production increasingly shifts to the region.
Asahi Kasei Chemicals is expanding S-SBR operations as strategic world-leading business, with the new plant in Singapore representing a major step in diversifying its operation base for enhanced stability of supply to meet growing demand and customer needs.
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