American Chemical Society launches Prized Science video series

17-Sep-2010 - USA

Did life on Mars become life on Earth? What technology worked invisibly behind the headlines to make the human genome Project possible? How did wisps of material barely 1/50,000th the width of a human hair become forerunners of a new genre of medicines?

Those topics highlight the premier episode of a new video series, Prized Science: How the Science Behind ACS Awards Impacts Your Life, launched by the American Chemical Society (ACS). Rich with high-definition graphics and animations, and commentary suitable for classroom use and other audiences of students and non-scientists, the videos are available without charge at the Prized Science website, YouTube, iTunes and on DVD.

“Estimates suggest that more than 30,000 significant prizes - most for scientific or medical research - are awarded annually,” noted ACS President Joseph S. Francisco, Ph.D. “For many of them, the spotlight of news media publicity rightly focuses on the recipients. Often lost behind the headlines, is an explanation of how the science honored in the award impacts the everyday lives of people throughout the world. That is Prized Science’s goal, to give greater visibility to the science that won the prize. In doing so, Prized Science strives to give people who may have no special scientific knowledge, the opportunity to watch, listen, and discover how the chemistry behind ACS’ awards transforms life.”

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