Qemetica's salt business in Europe grows significantly
Salt from Staßfurt is sold in 20 European countries
Qemetica has announced significant growth in its salt business in Europe. Overall, European sales of salt products increased almost two and a half times between the first half of 2023 and the first half of 2024. In Germany and France, sales more than doubled during this period.
Sales of Qemetica's main salt product, salt tablets, increased by 30% compared to the previous year. There was also strong growth in table salt, with sales up 35% on the previous year. Qemetica is selling from the salt works in Staßfurt to more and more European countries, e.g. Italy, Spain and Slovenia. Growth in these countries was eight or ten times higher in the first half of 2024 compared to the first half of 2023.
Growth was also significant in the company's most important markets. "We are growing in our strategic markets of Germany, France, Scandinavia, the Czech Republic and Slovakia and are generating an average of 20-40% more sales there compared to the previous year," says Thilo Birkenheier, Business Unit Director Salt at Qemetica. Qemetica is also gaining new markets. "We are gaining new destinations in Europe such as Bulgaria, Croatia, Romania, Hungary, Cyprus and Greece, but also outside Europe, for example Morocco, Tunisia and Jordan," explains Birkenheier.
Note: This article has been translated using a computer system without human intervention. LUMITOS offers these automatic translations to present a wider range of current news. Since this article has been translated with automatic translation, it is possible that it contains errors in vocabulary, syntax or grammar. The original article in German can be found here.
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